Take advantage of Pour La Femme's fantastic massage and facial offers this month


A relaxed shopping environment – avoid the city centre rush

Free parking and WiFi for all of our customers


The perfect place to catch up with friends to shop and eat

Welcome to Heart of the Shires

The Heart of the Shires is a Northamptonshire shopping village that offers shopping without the stress. Open seven days a week from 10am until 5pm. If you are looking for a relaxed shopping environment in the heart of the Northamptonshire countryside then the Heart of the Shires Shopping Village offers a wide range of shops for you to choose from. Set around a Victorian courtyard, The Heart of the Shires Shopping Village offers a selection of individual shops with character. From kitchenware to bridal couture, the Heart of the Shires contains a range of elegant gift solutions as well as a popular restaurant with tea room.

What to expect

  • Free parking for all
  • Free Wi-Fi for all our customers
  • A relaxed shopping environment
  • A warm welcome
  • Avoid the city centre crush
  • Opening Times – 10.00am to 5.00pm daily
  • Unique Victorian Setting
  • Individual shops with real character
  • Discover items not available on the high street
  • Countryside location – just off the A5

Latest News

30% off at Flutterbyes Hair

We’re thrilled to announce that our resident hair salon, Flutterbye Hair, has a new hair stylist on their team. Because of the high demand for appointments at the hair salon, the team has welcomed Amelia, an experienced hair stylist. To celebrate her joining,...

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Valentine’s Gift Guide

Valentine’s Day is a big deal and finding the right gift will put you well on track to having a memorable day – for all the right reasons. You don’t want to be in the situation where your other half pulls out the gift of your dreams putting yours to shame. So, whether...

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A round-up of our new shop openings

Since September, we’re thrilled to have welcomed seven new shops. This takes the total number of independent stores at Heart of the Shires to 25. Our Northamptonshire shopping village is one of the most unique shopping experiences in the area. The site is built on a...

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