Welcome to Heart of the Shires

The Heart of the Shires is a Northamptonshire shopping village is a unique retail outlet in Northamptonshire that offers shopping without the stress. We are open seven days a week from 10am until 5pm. If you are looking for a relaxed shopping environment in the heart of the Northamptonshire countryside then the Heart of the Shires Shopping Village offers a wide range of independent retailers for you to choose from.

Shopping Heaven From 1867

Set around a Victorian courtyard, The Heart of the Shires Shopping Village offers a selection of individual shops with character. From kitchenware to bridal couture, antiques and collectibles, clothing, tasty treats, gifts, watches, home furnishing and gardenware. Complete with a photographic studio too there really is something for everyone at Heart of the Shires with elegant gift solutions as well as Darlington’s, our popular licensed restaurant and tea room.

There’s also plenty to pamper yourself including a beauty salon and hairdressers!

Important NEWS Regarding Roadworks/Road Closures on the A5 Please click here for the latest details on roadworks.

The Latest News From Heart of the Shires

Breitling SuperOcean
Breitling at The Watch Boutique
This stunning Breitling SuperOcean Heritage (46mm full set) is available from The Watch Boutique​ here at Heart of the Shires
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Roadwork Free
Woo hooooo! This weekend we are roadwork free!!
Read more.
joseph ribkoff
Joseph Ribkoff at House of Carillon
Fashion Day at House of Carillon Friday 4th October Seated Presentations at 11am & 2pm
Read more.
A5 roadworks
A5 Roadworks
We are open all throughout the weekend. Please continue to support Heart of the Shires Shopping Village​ (and all the
Read more.
Heart of the Shires
Thank you, thank you, thank you…
A bumper crop of feedback from the past month for Heart of the Shires…
Read more.

What to Expect


A warm welcome
Unique Victorian setting
Individual shops with real character

Free parking for all
A relaxed shopping environment
Items not available on the high street

Free Wi-Fi for all our customers
Avoid the city centre crush
Countryside location

How To Find Us

We are located just off the A5 between Whilton and Weedon. Click HERE for a map and directions.
Please click HERE for disabled access.

Our Retailers

Click on the pictures below for more details on our individual retailers.


Click on the icons below for the individual Facebook accounts of our Retailers:

The Heart of the Shires shopping village