Welcome to Heart of the Shires

The Heart of the Shires is a shopping village outlet on the Northamptonshire/Warwickshire border that offers individual, independent retailers with real character and shopping without the stress. We are now open seven days a week from 10am until 5pm.

Heart of the Shires NorthamptonShopping Heaven From 1867

Set around a Victorian courtyard, The Heart of the Shires Shopping Village offers a selection of individual shops with character. From kitchenware to antiques and collectibles, clothing, tasty treats, gifts, watches, home furnishing and gardenware. Complete with a photographic studio too there really is something for everyone at Heart of the Shires for elegant gift solutions as well as Darlington’s, our popular licensed restaurant and tea room.

There’s also plenty to pamper yourself including a hairdressers too!

The Latest News From Heart of the Shires

Heart of the Shires
A wonderful weekend (weatherwise) with a super-spring-like feeling as we welcome the arrival of March.
Heart of the Shires
A spring feel is in the air with signs of new life emerging all around.
Heart of the Shires
Some good news on the horizon with the roadmap announcement by the government.
Heart of the Shires
Heart of the Shires remains closed this weekend and until further notice.
Heart of the Shires
With no news or updates Heart of the Shires remains closed until further notice. Please continue to support our independent

What to Expect


A warm welcome
Unique Victorian setting
Individual shops with real character

Free parking for all
A relaxed shopping environment
Items not available on the high street

Free Wi-Fi for all our customers
Avoid the city centre crush
Countryside location

How To Find Us

We are located just off the A5 between Whilton and Weedon. Click HERE for a map and directions.
Please click HERE for disabled access.

Our Retailers

Click on the pictures below for more details on our individual retailers.

The Heart of the Shires shopping village